vol. 12 núm. 1 (2023)

Introducción: esta investigación tiene como objetivo identificar qué estrategias competitivas o de innovación fueron utilizadas por las Pymes familiares en Brasil y Colombia después de la pandemia del COVID-19. Metodología: la investigación es de carácter descriptiva, a través de estudios de casos múltiples con entrevistas realizadas a gestores de las empresas y análisis cualitativo, con el objetivo de identificar qué estrategias competitivas o de innovación fueron utilizadas por las empresas familiares en Brasil y Colombia, después del período de pandemia. Resultados: entre los resultados encontrados, se evidencia que: 1. Los grupos de emprendedores brasileños y colombianos tienen idénticas debilidades en el contexto gerencial y organizacional. 2. En escenarios adversos como la pandemia de Covid-19, han permitido a algunas empresasidentificar oportunidades de expansión de negocios y otras se han adaptado para garantizar su continuidad. 3. Innovaciones y estrategias competitivas adoptadas frente al contexto adverso de la pandemia de Covid-19, señalando que tales estrategias contribuyeron a la continuidad de las empresas familiares.

Introduction: This article shows the results obtained in the study called “Study of occupational prospective for 2027 of the titled formation programs by the Centro de Gestión Administrativa y Fortalecimiento Empresarial for Boyacá Department. Methodology: The project described was developed under a qualitative approach, through a prospective study taking as base of its development the advance model described by Francisco Mojica and the methodology PREVIOS SENA. Through the application Of MICMAC and MACTOR systems we were able to identify the strategic variables Having into account the CEGAFE characteristics, the changes in the environment and the investigation objective concludes that the technology training programs could give big importance to the skills development focused in the technology, use of a second language, soft skills among others, and at the same time according to the experts consulting, the graduates from the different analyzed programs will keep being required by the public sector Results: Considering the different stages built from the catastrophic environment, comfort, probable, desirable, it is important that the formation center takes the decision over the stage bet and aim its efforts to the compliance and the scope of it.

Introduction: The main objective of this research is to present the design of an Agile methodology for project management, oriented to goods and services; based on application of fundamentals creative economy together with diagnostic tools, analysis focused on process of dealing development of new business units that generate economic, environmental and social sustainability, contributing in Seba farm located in Puente Nacional Santander. Methodology: to identify of key points of managementand business development, so that the principles established in the methodology MFS-2022 are applicable to the development of ideas proposed by land owners of the land. Results: to strengthen each of the phases of the life cycle of the project such as planning, execution, supervisión, and control required for the maturation and implementation in the countryside, which results in the need to use innovative tools that guide the strategic formation of the community with the intermediation of Information and Communication Technologies (ICT). Condensed through a prototype of flow screen-Shots from a mobile App visualizing the interaction of the Stakeholders/users. 

Introduction: The objective of this research project is to analyze the effects of COVID-19 on the value chains of the Pacific Alliance countries in 2020. Methodology: a descriptive approach is used with qualitative analysis, using as a tool the interview of a sample of 9 Experts on the subject of value chains with an academic specialty or master’s level, the data collected is processed in the Nvivo software for cloud diagram analysis. Results: The perception of the experts shows us an approximate representation of the effects of Covid-19 on the productive chain of the member countries of the AP in the year 2020, which give us an overview of the loss of added value in the chains that contribute countries economic development. Likewise, the impacts produced by the sanitary measures and their contribution to the economic decline are presented, as well as the intervention factors against the decline of the labor market and the negative effects of the most affected sectors, as well as the positive effects of some sectors. in small and medium enterprises. 

Introduction: The objective of this document is to analyze the opportunities offered by the new institutional arrangement of cadastral management in Colombia, based on the multipurpose cadastre policy that was born with the signing of the peace agreements, specifically in the first point that refers to comprehensive rural reform. Methodology: An identification is made of thebenefits that this policy brings in terms of formalization of properties, updating of the territory, territorial planning and the opportunity for new businesses around cadastral management. The standardized and updated cadastral information generates tools for new opportunities for economic growth in the country. For the analysis, the existing situation in the country is verifiedin terms of the identification of the territory, based on data provided by different sources of the national government, additionally, the previous institutional arrangement is identified, and the institutional change that is given to starting from the multipurpose cadastre policy. Results: the country’s economic growth opportunities, based on different variables, such as: property tax, generation of own resources of the municipalities, dependence on transfers from the municipalities and cadastral managers as new actors in cadastral management. 

Introducción: Este artículo presenta los resultados de una investigación que tiene como objetivo evaluar el desempeño financiero de la pequeña y mediana empresa del sector elaboración de productos lácteos en Colombia en el período 2014-2019. Metodología: se emplea como metodología el análisis de indicadores contables y de gestión del valor que miden su crecimiento, eficiencia, eficacia y efectividad. Resultados: Se pudo determinar que la pyme de este sector logra, en promedio, un rendimiento contable en el sexenio, siendo superior en la mediana empresa por ser más eficaz en la gestión de costos y gastos, así no sea más eficiente en el uso de activos, ni la que utilice un mayor apalancamiento financiero. Sin embargo, la pyme destruye valor económico agregado (EVA) porque el costo de los recursos financieros es superior al rendimiento del activo neto operacional, aunque en la mediana empresa esta diferencia es menor. 

Introduction: The main objective of this research is to determine the feasibility through a market study and a financial evaluation for the start-up of a jeans factory. Methodology: The methodology used is descriptive and is based on a survey applied to potential consumers, in addition mathematical models are used for financial evaluation. The theoretical referents are the theory of market research and the theory of project evaluation. Results: Among the main results, it is evident that there is a potential market that would be willing to buy the manufactured product. In addition, the financial evaluation shows a positive net present value, an internal rate of return greater than the opportunity interest rate of the project and a cost-benefit ratio greater than 1, indicating the feasibility to make the decision to make the necessary investments for the start-up of the factory.

The management of human talent in organizations has come to be recognized as an inherent part of the administration, its main purpose is the maintenance and improvement of personal relationships between managers and collaborators of the company in all areas. The objective of this investigation is to highlight how the process of human talent management is an essential factor in job satisfaction in the Industry, the study was developed in the La Venta gas processing complex, in Huimanguillo Tabasco, the applied methodology is a qualitative & descriptive approach, the sample consisted of 100 workers from various areas, within the results obtained it is confirmed that various processes are key as part of talent management within the petrochemicals, they are favorable, that 90% of the staff are feel satisfied and that with this an integral vision is developed that favors the optimization of relations between workers and the company.